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Welcome to My Plan as Classic Mrs. International World!

I am so excited by the opportunity to take on the role as Classic Mrs. International World! I wanted to share my plan with you on how I intend to grow the MIW system and expand my advocacy on a global scale. 

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Classic Mrs. International World: 30/60/90 Day Plan

Overall Goals:

  • Pageant Growth: Increase contestant and director recruitment.

  • Habitat for Humanity Advocacy: Establish global partnerships and expand outreach.

Day 1-30: Foundation & Immediate Action

  • Pageant Growth:

    • Day 1-7:

      • Immediate social media announcement and thank you post with a call to action for potential contestants and directors.

      • Reach out to past Classic Mrs. International World titleholders for collaboration and brainstorming sessions.

      • Update personal website and social media bios to reflect the new title and include contact information for inquiries.

    • Day 8-30:

      • Develop a "Why Classic Mrs. International World?" digital brochure/PDF highlighting the benefits of participation.

      • Begin targeted social media advertising campaigns focused on specific demographics and regions.

      • Contact local and regional media outlets for interviews and press releases.

      • Begin compiling a database of potential directors in underserved regions.

      • Begin contacting previous state and national pageant directors.

  • Habitat for Humanity Advocacy:

    • Day 1-7:

      • Connect with Habitat for Humanity International's global partnership team to formally  announce my new role as Classic Mrs. International World and discuss my vision for our continued partnership. 

      • Create a dedicated social media hashtag (e.g., #ClassicMrsHabitat) to track and amplify my advocacy efforts.

      • Reach out to global contact list of Habitat for Humanity regional leaders.

    • Day 8-30:

      • Publish a blog post or article detailing my commitment to Habitat for Humanity and my personal connection to the organization.

      • Schedule introductory meetings with Habitat for Humanity regional directors in key target areas.

      • Begin planning a global virtual fundraiser.

Day 31-60: Engagement & Expansion

  • Pageant Growth:

    • Host virtual "Meet the Queen" Q&A sessions for potential contestants and directors.

    • Work with MIW leadership on a potential referral program incentivizing current and past contestants/directors to recruit new participants.

    • Ramp up my appearance schedule for virtual or in-person community events and pageants to network and promote Classic Mrs. International World.

    • Create a digital toolkit for directors, including marketing materials and recruitment strategies.

    • Begin to plan and schedule regional recruitment trips.

  • Habitat for Humanity Advocacy:

    • Launch the global virtual fundraiser, promoting it across all platforms.

    • Secure at least three confirmed partnerships with Habitat for Humanity regional offices.

    • Develop a visual content strategy (photos, videos) showcasing my involvement with Habitat for Humanity projects.

    • Explore opportunities for cross-promotion between Classic Mrs. International World and Habitat for Humanity.

    • Research and identify key global events where Habitat for Humanity is involved, and plan to attend or support them.

Day 61-90: Momentum & Strategic Planning

  • Pageant Growth:

    • Analyze recruitment data and adjust strategies as needed.

    • Develop a long-term director training program.

    • Create a "Classic Mrs. International World Ambassador" program to empower past contestants to become recruiters.

    • Begin planning for regional workshops and training sessions for potential contestants and directors.

    • Begin creating a 1 year calendar of events and appearances.

  • Habitat for Humanity Advocacy:

    • Conduct a review of the global fundraiser's success and identify areas for improvement.

    • Begin developing a long-term partnership strategy with Habitat for Humanity, including measurable goals and objectives.

    • Plan and execute a hands-on volunteer event with a local Habitat for Humanity affiliate.

    • Secure media coverage of my Habitat for Humanity initiatives, highlighting the impact of my work.

    • Begin planning international travel to participate in Habitat for Humanity builds.

  • Begin planning a global habitat for humanity build, that includes participation from classic Mrs. International World contestants.

Key Considerations:

  • Consistency: Maintain a consistent presence on social media and engage regularly with followers.

  • Collaboration: Build strong relationships with pageant organizers, past titleholders, and Habitat for Humanity partners.

  • Authenticity: Share my genuine passion for both the pageant and Habitat for Humanity.

  • Measurement: Track my progress and adjust my plan as needed.

  • Flexibility: Be prepared to adapt to changing circumstances and opportunities.

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